Our planet is not replaceable.
As obvious as that statement is, people still treat Earth like there is another one on the back burner. The ocean levels are rising, the ice caps are melting and our ozone layer is disintegrating; we’ve left more of a carbon footprint in the last hundred years than the rest of history combined! The good news, however, is that the word “green” is becoming more ingrained in our social consciousness.
Thanks to environmental activists and supporters, the word “green” has taken on a whole new definition. Any attitude concerning “global environmental protection, bioregionalism, social responsibility” is considered green. The term has become a buzzword of sorts; restaurants, business, and manufacturers brandish the label to appeal to our ever-concerned society.
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The full potential for ecological wall finishes has by no means been anywhere near realised. The demand to by a discerning customer for wall finishes with a natural earthy charm, an escape from the manufactured landscape we exist in. As the markets for organic food and clothing expands, so does the huge markets of interior design and wall finishes with rustic sophistication and a low pollution footprint.
Many of us know what we like as soon as we see it, we are drawn and connect with natural products of beauty. We have in our minds eye of places we have visited or seen in pictures of far away places where the backdrop of decoration sets the theme of tranquility and peace with ones surroundings. Also too as many of us know the rigors of coping with allergies, not just from the foods we eat but the products which make up our everyday living space.
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Introducing Green or eco friendly products through interior design projects in developing countries should enhance and develop environmental conditions and preserve natural resources. National housing projects could be an ideal access to implement and apply green methodologies. People are not yet familiar with eco friendly labels; they sort it as a minor issue. Simply they do not care due to lake of environmental awareness provided by local media.
Focusing on its economical advantages – environment friendly products can be easily promoted as low-priced solutions yet with same effectiveness. For instance power saving lighting fixtures and water saving faucets should be seriously implemented through national housing projects and will save a great deal of energy and a vital natural resource such as water. Solutions concerning window treatments will prevent heat exchange between interior and exterior environments thus indirectly saving energy consumption required for warming up or cooling surroundings.
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